Month: September 2023
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Getting Started with Google Pay-Per-Click ( Google PPC )
Google AdWords serves as Google’s primary revenue generator through PPC (Pay-Per-Click) advertising. In simple terms, advertisers on AdWords compete by bidding on keywords relevant to their ads. Google then decides which ads to show and where to position them. This decision depends on factors like the ad’s Quality Score (which measures how relevant the ad…
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